Technology has revolutionized the way we work, and its impact on staff retention cannot be ignored. As a business owner, you need to understand how technology is affecting your staff retention rates so that you can adjust your strategies accordingly. Here are 3 ways technology has impacted staff retention and what you can do about it.
1. Increased Access to Job Opportunities
Technology has made it easier for employees to search for and apply for new job opportunities. According to Pew Research Center, 68% of American adults now own a smartphone, and 41% of these smartphone owners have used their mobile phones in some aspect of a job search.
To combat this, businesses need to ensure that they are properly advertising their business online to applicants, showcasing that they offer competitive compensation and benefits and a positive work environment.
Having a strong employer brand, positive online reviews, and an engaging careers page can help you stand out. Companies can also use technology proactively to highlight their culture, share employee success stories, and communicate their value to potential hires before they start looking elsewhere.
2. Flexible Work Arrangements
Technology has also enabled flexible work arrangements, such as remote work and flexible schedules. Video conferencing tools, cloud-based systems, and project management platforms have made it possible for employees to work effectively from anywhere. According to a survey by FlexJobs, 65% of employees believe they would be more productive working from home.
Businesses that offer flexible work arrangements are more likely to retain their staff and attract new talent to fit this new shift in employee mindsets. By giving employees the option to work remotely, even part of the time, organizations can improve job satisfaction, reduce burnout, and increase loyalty.
Offering flexibility also allows companies to access a wider talent pool, since geographical location is no longer a major limitation.
3. Increased Employee Engagements
Technology has made it easier for businesses to engage with their employees. From internal communication apps to employee recognition platforms, organizations now have multiple ways to connect with staff and make them feel valued.
For example, employee engagement platforms can be used to collect feedback and track performance. According to a study by Gallup, companies that have high employee engagement rates have 21% higher profitability.
By using technology to engage with your employees, you can improve staff retention rates and increase profitability. Engagement tools can help managers recognize achievements in real time, track professional development goals, and create two-way communication channels where employees feel heard.
This leads to stronger relationships, better collaboration, and a sense of shared purpose among the workforce.
4. How Technology Training Improves Staff Retention
One often overlooked factor in staff retention is how confident employees feel using the tools provided to them. Even the most advanced software can become a source of frustration if staff are not properly trained. Providing ongoing technology training ensures employees can use digital tools effectively, reducing stress and boosting job satisfaction.
When employees feel equipped to handle their day-to-day tasks with ease, they are less likely to seek work elsewhere. Offering workshops, online courses, or one-on-one coaching sessions also shows a company’s commitment to employee growth, which strengthens loyalty.
This investment not only improves efficiency but also reinforces a positive relationship between staff and the organization, making retention more achievable.
Businesses need to understand how technology affects their employees and adjust their strategies accordingly. By offering competitive compensation and benefits, flexible work arrangements, and using technology to engage with employees, businesses can improve staff retention rates and ensure the success of their company.
It’s important to prioritize employee retention and create a workplace culture that values and supports employees. Schedule a demo with Refered today and see how our plans can help your business improve its staff retention rates.
